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LocalOnlineNews Lon Seidman
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9 Mar 2010
March 9th, 6:03am 0 comments

Ad Execs Talk About Video Advertising

Times are changing and audiences are getting more fragmented.  Newspaper readership is shifting from print to digital and cable is so disjointed (with two satellite providers and now AT&T Uverse) that it's no longer an effective local advertising tool in Connecticut.  

Our friend Daisy Whitney talked with a number of ad execs on some of the challenges and opportunities associated with online video advertising.  Even the big firms are discovering that narrowing the focus of their demographic targets through online advertising can bring results (with the right data of course). 

We built our business model around aggregation and tracking performance.  Thanks to our friends at Tubemogul we're able to track any LocalOnlineNews.TV video wherever and whenever it is played.  We can even tell advertisers how many people watched their message and for how long.  

Give us a call at 888-267-2895 or visit our advertising information page to learn more.

Posted by Lon Seidman